My Story


I’m not your typical entrepreneur. I’ve made millions, lost everything, rebuilt from scratch, and lived to tell the truth about all of it.

This isn’t the polished, filtered version of my story. This is the real version.

Because if you’re here, you’re probably not looking for fluff. You’re looking for someone who’s been through the fire and still believes in building something that matters.

So here it is, the unfiltered journey: wins, losses, lessons, and why I do what I do today.
Mark Lyford

The Early Years: Hungry, Curious, Obsessed


From the age of 12, I was obsessed with business. While other kids were out riding bikes, I was figuring out how to make money. By 17, I was running small ventures; by 21, I was being mentored and learning the game of business from the ground up.

I never went to university. I didn’t have a safety net. I taught myself everything, through books, trial and error, and raw experience.

By my mid-20s, I had built a multi-million-pound adult entertainment empire online — with no outside investment, no roadmap, and no one to catch me if I fell.

And then… I fell.


The Rise, The Storm, The Reckoning


In the late 90s and early 2000s, I rode the wave of the early internet gold rush. I lived large. Built fast. Broke records.

I also made every mistake you could imagine.

The money came faster than the maturity to handle it. My ego ran the show.

I trusted the wrong people. I made bad calls. And eventually, everything unravelled.

I went bankrupt. Lost everything. And in 2005, I served time in prison.
The Bahamas. One of my favourite places in the world!
The Bahamas. One of my favourite places in the world!

Prison: The Most Unlikely Mentor

Prison stripped away everything, except my mind.

And for the first time in years, I had to sit with my decisions. My patterns. My beliefs. It was brutal. But it was also a reset.

I read more books in 18 months than I had in the previous 10 years. I rebuilt myself mentally. I let go of the ego and started asking better questions.

Prison didn’t break me. It made me sharper, more focused, and more determined than ever.
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The Comeback: Quietly Building From Scratch

When I came out, I didn’t scream for attention. I didn’t post inspirational memes. I just started building — quietly.

I launched publishing businesses. Ran marketing projects. Built software tools. And I stayed in the background, proving to myself I could still win.

Over time, I built back — not just financially, but mentally and emotionally.

No more shortcuts. No more illusions.

Just real, raw business. The kind that lasts.
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Now: Building Multiple Ventures That Matter

Today, I’m involved in many businesses and projects — each of them rooted in something real:

My Businesses:
-RealEntrepreneur.com – A platform and movement for real business owners.

- ApexSystem.biz – A full-stack SaaS for entrepreneurs.

- Accrusoft.com – AI Software for businesses. Helping startups and small businesses grow through AI-powered software.


My Passion Projects:

- PioneerPigeons.com - My passion project. Breeding top-quality pedigree racing pigeons that fly in races around the globe.

- PioneerSyndicates.com – Worldwide racing pigeon syndicates.

I don’t run these for status or followers. I run them because I believe in building real assets that solve real problems.
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What I Stand For

I’m not here to be liked by everyone. I’m here to speak the truth and help people build something real.

Here’s what I believe:

- Talk is cheap. Execution wins.
- Your past doesn’t define you — your next move does.
- Most “gurus” are broke. Most broke people know nothing.
- Business isn’t magic. It’s systems, strategy, and sacrifice.
- You don’t need motivation. You need clarity, courage, and consistency.
- Real entrepreneurs don’t need hype. They need help.

I’m not a motivational speaker.

I’m not here to pretend I’ve done everything right.

I’m just a man who’s seen it all, screwed it up, fixed it, and kept going.

And if I can help even one person avoid the mistakes I made — and win faster — I’m doing what I’m here to do.

If you're building something real… welcome. You’re in the right place.

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“I’ve been broke, bankrupt, and behind bars, and I’m still building. What’s your excuse?”