For years, I’ve talked about evolution, personal, business, digital. How everything we do, build, and believe in changes shape when we decide to stop pretending and start living the truth.
Today marks another major chapter in that evolution. Because I’ve officially launched on Pump.fun, and with it, the birth of something new: 👉 The Real Entrepreneur Token ($REALLIVE)
You can find all the details right now at:
https://token.realentrepreneur.com
Why I’m Doing This
If you’ve followed my journey, you know I’ve been through everything business and life can throw at you, from building multi-million-pound companies, to losing it all, to starting again from zero.
I’ve seen the real side of entrepreneurship, not the Instagram highlight reel, but the sleepless nights, the hard lessons, and the brutal truth that no one talks about.
That’s what Real Entrepreneur was born from. And now, with Pump.fun and the Solana blockchain, I’m taking that same “no fluff, no BS” philosophy into Web3, turning it into something living, breathing, and community-driven.
What the Real Entrepreneur Token Represents
This token isn’t just about hype or speculation. It’s about creating a new kind of connection, between me, you, and the thousands of entrepreneurs, creators, and dreamers out there trying to make something real.
The $REALLIVE Token represents everything I stand for:
- Authenticity — no filters, no fake success stories.
- Resilience — because we all fall, but real entrepreneurs get back up.
- Community — building something with people, not for them.
- Transparency — everything on-chain, no smoke and mirrors.
- Opportunity — a real bridge between business, media, and Web3.
This isn’t a token for speculators. It’s a token for builders.
Going Live: The Real Entrepreneur Show on Pump.fun
Every week, I’ll be going live on Pump.fun with Real Entrepreneur Live, a raw, unfiltered show about business, life, mistakes, and lessons.
It’s not scripted. It’s not polished. It’s real.
We’ll talk about everything from:
– How I built and lost businesses (and what I learned each time)
– The myths and madness of modern entrepreneurship
– How AI, crypto, and blockchain are reshaping what it means to build in 2025
– My own personal journey, from the Bahamas highs to prison lows, and the rebuild that came after
And most importantly, you’ll be part of it. Holders of the $REALLIVE Token will help shape the topics, vote on ideas, and have early access to everything we create moving forward.
The Bigger Picture
This isn’t a one-off experiment. It’s the next natural step in my Real Entrepreneur journey.
I’ve always believed business should be about connection and truth, and now, I’m using Web3 technology to build a transparent ecosystem around those values.
I’ve seen enough fake gurus and hollow “business influencers” to last a lifetime. It’s time to bring back the real talk, the real stories, and the real lessons that actually help people.
That’s what this is all about.
Join Me on This Journey
If you’ve ever connected with my work, if you’ve read my book Rebel Entrepreneur, joined one of my projects, or just followed my journey, this is your chance to be part of what comes next.
We’re just getting started. This is the evolution of everything I’ve built up to now.
You can join me right here:
https://token.realentrepreneur.com
Let’s show the world what real entrepreneurship looks like in Web3.
See you live on Pump.fun.
Mark Lyford